AI Speed-to-Lead Appointment Conversion System

Every enquiry answered in 60 seconds. And booked in.

You're paying for leads. We make sure they don't go cold. Calls, forms and messages get an instant reply, a few qualifying questions and a booked appointment, day or night.

15 minutes. No cost. No pitch. Just clarity.

Reply in 60 seconds
24/7, weekends included
Booked into your calendar
Showroom salesperson with customers while an enquiry call comes in
Response timeUnder 60 sec
New enquiry9:02 pm
Hi, can I get a quote for a new kitchen?
Hi Sarah, thanks for reaching out! Is this for a full renovation or a refresh?
Full reno, starting early next year
✓ Booked: Tue 10:00 am design consult
The real problem

You don't have a lead problem. You have a leak.

You're running ads. Enquiries are coming in. But somewhere between the enquiry and the appointment, revenue slips through the cracks.

Your sales team is with a customer. The form sits in an inbox. The missed call waits until tomorrow. By the time someone follows up, the buyer has booked with whoever answered first.

It's not a people problem. It's a systems problem.

21x

more likely to qualify a lead when you respond within 5 minutes instead of 30.

1x30 min
21x5 min
MIT / InsideSales Lead Response Management Study [1]
42 hrs

was the average response time to web leads among businesses that replied.

Harvard Business Review, 2,241 companies audited [2]
23%

of those businesses never replied at all.

Harvard Business Review [2]

Sources

  1. Oldroyd, J. and Elkington, D., Lead Response Management Study, MIT Sloan School of Management / InsideSales.com.
  2. Oldroyd, J., McElheran, K. and Elkington, D., The Short Life of Online Sales Leads, Harvard Business Review, March 2011.
What it looks like

What it looks like when nothing leaks

Customer filling in an enquiry form on her phone on a Sunday night
Sunday, 9:00 pm
  • 9:00 pm SundayA prospect sees your ad and fills in your form.
  • Within 60 secondsThey get a reply. Not a generic auto-reply. An actual conversation.
  • A few minutes laterTheir questions are answered, a few qualifying questions are asked, and they're booked into your calendar.
  • Monday morningYour team walks in to a confirmed appointment, with the full conversation already in your CRM.
Sales team on Monday morning looking at a booked appointment
Monday, 8:30 am
The 5-point check

Can your current system do all five?

When a lead comes in from an ad, a form, a call or after hours, does your system:

0/5

Tick the ones your system does today. If you answered no to any of these, you're paying for leads you're not converting.

Find your leaks
What we build

Three systems. One goal: more booked appointments from the leads you already have.

System 1

Speed-to-Lead (voice and SMS)

Every call, form and enquiry gets a response within 60 seconds. AI voice answers and qualifies callers, and SMS follows up every form. Qualified leads are booked straight into your calendar or transferred live to your team.

System 2

24/7 Website Assistant

An AI assistant on your website answers questions, handles common objections and books appointments at any hour. Visitors get help when they're ready to buy, not when your office opens.

System 3

Follow-Up and Reactivation

Quotes that didn't close, no-shows and old enquiries get automatic SMS and email follow-up, and your database of past leads is brought back to life. You already paid for these leads. This puts them back in your calendar.

How it works

How it works

1

Lead Leakage Assessment

A 15-minute call. We look at how your leads come in, how fast they're contacted and what happens after. You'll see where enquiries are slipping and what it's likely costing you.

2

Build

We map your sales process and build the system around it: your offer, your questions, your calendar, your CRM.

3

Launch and refine

We go live, watch the conversations and appointment numbers, and keep tuning so more leads become booked, showing, buying customers.

Who it's for

Built for businesses that run on enquiries

This is for you if:

  • You spend money on Google or Meta ads
  • Your sales depend on calls, forms and quote requests
  • Each sale is worth enough that one lost lead hurts
  • Your team is too busy selling to answer every enquiry instantly

Common fits

Home improvement and showroomsSolarMortgage and finance brokersDental and cosmetic clinicsLegal firmsEducation and enrolmentsAutomotiveFranchise and multi-site groups
Why Action Digital

Enterprise-grade lead systems, without the enterprise team

Action Digital was founded by Justin Bryce, who has more than 22 years in digital marketing. He has worked at IBM, Westpac and Emarsys / SAP, on brands including Optus, Myer and David Jones.

He's seen how the big players use automation to respond faster and convert more of their leads. Action Digital builds the same systems for businesses that want the results without hiring a bigger team.

60 sectarget first response
24/7including nights and weekends
5.0rating on Google
AUAustralian owned and run

What clients say

Trusted by Business Owners

A 5.0 rating on Google, earned one result at a time.

FAQ

Questions we get asked

We already have a CRM. Do we need to replace it?

A CRM is great for tracking, but it doesn't answer a lead at 9pm. In most cases this works alongside what you already have. We'll confirm on your assessment.

My team already handles follow-up.

They probably do a good job. But they can't be on the floor and on the phone at the same time. Who replies at 7pm or on a Sunday? This backs your team up. It doesn't replace them. They get warm, booked appointments instead of chasing.

Won't AI feel impersonal?

Bad AI does. Ours is set up around your business, your answers and your tone. It answers questions, qualifies and books like a good salesperson, and hands over to a person whenever it should.

What does it cost?

It depends on your lead volume and which systems you need. You'll get clear pricing after your assessment.

What happens on the Lead Leakage Assessment?

You answer 5 quick questions before the call. Then in 15 minutes we walk through how your leads come in, how fast they're contacted and what happens next. You'll leave knowing where your leads are leaking, whether or not you work with us.

Stop paying for leads you never talk to.

Find out where your enquiries are leaking and what it's costing you.

Book your free Lead Leakage Assessment

15 minutes. No cost. No pitch. Just clarity.